44 Creative Ways to Market on Social Media
Social media marketing has transformed the way that companies can do business online. But it’s important to go about it creatively. We’re long past the point where social media can be effective without a strategy and a unique approach. If you’re ready to get inspired and create more profitable social media campaigns, here are 44 tips and examples to help you market on social media.
Mini Case Studies from Social Media Examiner
To get a birdsye view of how social media can help your business, take a look at these informative mini case studies from Social Media Examiner. This post covers inspiring campaigns from Evian, Sharpie, HubSpot, Small Biz Nation and more. There are so many different categories and business types covered in this list, you’ll be sure to find something that relates to your business.
Creative Social Media Campaigns from Search Engine Land
Arguing that true social media impact is about creativity, and not just activity, blogger Ciaran Norris points out five creative uses of social media to engage a worldwide audience. The campaigns used by Intel, First Direct, Heineken, Metropolitan Police and Burberry may be a little outside of the reach of most mid-market businesses, but they are still inspiring.
Outside the Box Facebook Marketing Campaigns
Facebook gives companies a lot to work with – and as the most popular social media site, its worth your time and creativity. This article from Social Bakers offers a few key examples that are worth reading. If you want to boost your likes, you can learn from these campaigns.
Inspiring Twitter Campaigns with Video Case Studies
Not only is this post highly informative, but its fun to watch! Thinking about Twitter as part of your overall marketing campaign, rather than just a broadcast platform can help you connect with your community of followers and make a big impact. The case studies in this post are great inspiration no matter what type of business you’re in.
Creative Social Media Contests
Contests and social media go hand in hand. With the examples in this post, you can be well on your way to creating a content that works for your business. Learn how giants like Comcast and smaller companies like Best Biz Website Solutions have used social media websites to engage their communities and grow their influence.
Ways to Use Pinterest Marketing
There’s no doubt that Pinterest has become a new social media powerhouse – and this post from Sprout Social shows you how to approach the platform creatively. It focuses on ten ideas across three different techniques – indirect marketing, integrated marketing and direct marketing. Use any of these methods to make the most of Pinterest.
With these forty-four examples, case studies and techniques, you’re sure to find something to inspire you creatively no matter what platform you’re using.